In segmenting the frozen meal market in France, a food manufacturer uses health and diet consciousness as the segmentation variable. Four segments are developed and coded as follows:

1:	Concerned about eating healthy foods
2:	Concerned about weight
3:	Concerned about health because of illness
4:	Unconcerned

To distinguish between groups, surveys are conducted. On the basis of a questionnaire, people are categorized as belonging to one of these groups. A recent survey asked a random sample of 1500 French adults (20 and over) to complete the survey. Out of the 1,500 people surveyed, 360 indicated that they are concerned about eating healthy foods. The most recent information available reveals that there are 40,256,000 French adults who are 20 and over.

What is the parameter we wish to estimate? Explain What is the point estimate of the proportion p of French adults who classify themselves as concerned about eating healthy? The 95% confidence interval is (0.2184, 0.2616), Interpret the confidence interval of p