Question
In terms of Porter's Generic Strategies, Starbucks follows a ___________ strategy. Low Cost Differentiation, and Focus Focus, Low Cost Differentiation, without Focus The demand for
In terms of Porter's Generic Strategies, Starbucks follows a ___________ strategy.
Low Cost | ||
Differentiation, and Focus | ||
Focus, Low Cost | ||
Differentiation, without Focus |
The demand for all-electric cars has been growing, in which Tesla has had a dominant position. Recently, Ford automobiles has started rolling out all-electric vehicles. For Ford, the best BCG matrix category fit for its EV products would be
Cash cow | ||
Question Mark | ||
Star | ||
Dog |
Many small businesses sell their products via the Amazon website, using Amazon as a platform for customers to view the products which are then shipped by these small businesses directly to customers. These small businesses can be best described as __________ of Amazon.
Rivals | ||
Suppliers | ||
Strategic Franchisees | ||
Strategic Alliance Partners |
Facebook's acquisition of Instagram and Whats App can be best described part of a _______ strategy.
Backward Integration | ||
Horizontal (Related) Diversification | ||
Divestment | ||
Forward Integration |
As per our class recommendations for Starbucks, one plan was to increase revenue by adding to menu offerings and distribution channels. This would be considered a(n) ________ strategy for Starbucks.
Horizontal integration strategy | ||
Stability strategy | ||
External growth strategy | ||
Internal growth strategy |
The ethical perspective that primarily focuses on individual freedoms and rights is
Objectivism | ||
Utilitarianism | ||
Rights view | ||
Justice view |
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