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In the 1 9 6 0 s , RCA licensed its leading - edge color television technology to a number of Japanese companies, which later
In the s RCA licensed its leadingedge color television technology to a number of Japanese companies, which later took over the market. This demonstrates:
A Licensing is always better than FDI.
B There are certain capabilities that are often not amenable to licensing.
C Licensing may result in a firm's giving away valuable technological knowhow to a potential foreign competitor.
D Licensing does not give a firm the tight control over manufacturing, marketing, and strategy in a foreign country that may be required to maximize its profitability.
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