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In the book Essentials of Marketing Research, William R . Dillon, Thomas J . Madden, and Neil A . Firtle discuss the relationship between delivery

In the book Essentials of Marketing Research, William R. Dillon, Thomas J. Madden,
and Neil A. Firtle discuss the relationship between delivery time and computer-assisted
ordering. A sample of 40 firms shows that 16 use computer-assisted ordering, while 24
do not. Furthermore, past data are used to categorize each firms delivery times as
below the industry average, equal to the industry average, or above the industry average.
The results obtained are given in the Table below:
A contingency Table Relating Delivery Time and Computer-Assisted Ordering.
Delivery Time
ComputerAssisted
ordering
Below
Industry
Average
Equal to
Industry
Average
Above
Industry
Average
Row Total
No 412824
Yes 104216
Column Total 14161040
a. Test the hypothesis that delivery time performance is independent of whether or not
computer assisted ordering is used at 0.05 alpha level.
b. Provide an interpretation of these findings

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