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In the case Four Seasons Hotels and Resorts it illustrates how a service oriented firm can use the Internet to its advantage. For example,
In the case "Four Seasons Hotels and Resorts " it illustrates how a service oriented firm can use the Internet to its advantage. For example, the Internet has helped Four Season's by: a. Lowering marketing costs b.Improving dramatically the quantity and quality of information available to prospective guests. c.Increased occupancy rates d. all of the above
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