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In the Law of Diffusion of Innovation, what role do the innovators and early adapters play in the success of a company?
In the Law of Diffusion of Innovation, what role do the innovators and early adapters play in the success of a company?
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Essentials of strategic management
Authors: Charles w. l. hill, Gareth r. Jones
3rd Edition
1111525196, 978-1111525194
