Question
In the need of help in rewriting over in your own words please? Product (or Service) The product is an item that fulfills the consumer's
In the need of help in rewriting over in your own words please?
Product (or Service)
The product is an item that fulfills the consumer's needs and desires. Marketers must examine the product's life cycle-the rate of sales and profits over a period of time; its development potential-how to enhance its value; and its role in the product mix-the other products or services offered by the company.
Price
The price is how much the customer pays for the product. Prices need to be high enough to make a profit, while also being in a price range that is affordable for your target markets and appropriate for the competitive environment. The consumer's associated costs-such as transportation to the store and training fees-need to be considered as well. Marketers must ensure that the consumers' perceived value of the product-how much they think the product is worth-is in sync with the price.
Place
Place-or distribution-is focused on making it convenient for consumers to access the product. Marketers consider where the goods are sold, how they are transported, where inventory is stored, and the processes pertaining to this.
Promotion
Promotion includes all of the communication methods that marketers use to interact with consumers about the product.
The goal of promotion is to share information about your product or services so that your target markets respond in the desired manner-such as making a purchase.
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