In the video CNET video interview with Nicholas Carr, Carr's point is that Information Technology Group of answer choices will enhance a good business model, but true innovation only happens after we learn how to change that technology into a service that we can sell to others. commoditization is similar to manufacturing outsourcing in that it is a cost savings, but not a sustainable competitive advantage Information Technology is the most transformative technology in history. Can improve a bad business model over time if a company is an early adopter and leverages the technology to enhance productivity internally. will give you a competitive advantage, but only if you adopt early before others can make us of it