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In this project, you will assume the role of a financial analyst to answer that question. You will select a publicly traded company (Listed on

In this project, you will assume the role of a financial analyst to answer that question. You will select a publicly traded company (Listed on the New York Stock Exchange (NYSE)), you will perform an analysis of the company you select, and will ultimately write an analytical report on the soundness of that company for investment. In other words, would you invest in this firm? Why or why not? What evidence and what data are you using to support your claim? Utilize the information that is available to you and the materials we have covered throughout the course. Your analysis should be thorough, and should not expose itself to logical errors or incompleteness of information. Your project should include: A written summary of the operations of the organization. What does it do? What industry does it operate in? How does it provide value to its customers? How competitive is the marketplace? If I am choosing to invest in this organization, tell me the crucial things I need to know. Summary financial statements. These can either be provided directly (Already prepared financials that can be found online) or you can prepare them yourself, however you will need to cite the source of your information clearly in your report. At a minimum, your report should include The Income Statement, Balance Sheet, Statement of Cash Flows, and Statement of changes in Equity. They should be comparative to the previous years filings. Your analysis of operating performance over time. How has the value of the company changed over time, and why? What has driven growth (Or lack thereof)? What change(s) has it made in response? This is designed to get you thinking at the level of detail you will need to ensure youre fully understanding the organization youve chosen. Take some time to think about what technical information (Such as financial ratios) will be pertinent in conducting your analysis. Your estimations on what will happen in the future. As none of us can predict the future, this is where ideas and predictions fundamentally get tested. You will provide your best estimate of how you think the organization will perform over the next year. Again, utilize the information available to you, and the materials we have covered throughout the semester! Try to think about external factors that may be relevant to the analysis, and how you will ultimately the fitness this organization for investment? Your final report should be submitted as either a Microsoft Word or PDF document that has been formatted for printing, however, please note that any materials cited in your report (Such as the companys Financial Statements) must also be included along with your written report. Please also cite your materials utilizing APA format. I encourage you to communicate with me as much as much as you need throughout the semester to help complete the project, or answer any questions you may have. Your success is my success, and Im happy to provide as much guidance as you need to help you complete this project successfully, apply the skills youve gained during the semester in doing so, and hopefully having some fun along the way. (Even if you have suggestions on how to complete this. I will greatly appreciate any help i can get!)

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