IN-CLASS EXERCISE # 8 07.04.2020 Tuesday 12 Please show your calculations 1) The table given below shows three aspects of product performance that customers seek in USB Flash Drives. The product performance ratings are shown for Turbo and its competitors. Relative Importance Business Rating (Turbo) Competitor A Competitor B Competitor Storage Transfer Speed a) What is the relative advantage score of Turbo for storage? (20 points) b) What is the relative advantage score of Turbo for transfer speed? (20 points) c) Calculate the overall product performance index for Turbo, if the relative advantage score of Turbo for price is 10. (10 points) d) What could be the performance rating of Competitor for Price? (10 points - you need to point out all alternative ratings to get full point) 2) A Consumer Reports study about the cordless vacuum cleaner brands reports that the average price of all brands tested in the study is $475. CleanFlex is a cordless vacuum cleaner which has a relative performance score of 115. If CleanFlex's perceived customer value is 35, calculate the price of CleanFlex? (40 points) IN-CLASS EXERCISE # 8 07.04.2020 Tuesday 12 Please show your calculations 1) The table given below shows three aspects of product performance that customers seek in USB Flash Drives. The product performance ratings are shown for Turbo and its competitors. Relative Importance Business Rating (Turbo) Competitor A Competitor B Competitor Storage Transfer Speed a) What is the relative advantage score of Turbo for storage? (20 points) b) What is the relative advantage score of Turbo for transfer speed? (20 points) c) Calculate the overall product performance index for Turbo, if the relative advantage score of Turbo for price is 10. (10 points) d) What could be the performance rating of Competitor for Price? (10 points - you need to point out all alternative ratings to get full point) 2) A Consumer Reports study about the cordless vacuum cleaner brands reports that the average price of all brands tested in the study is $475. CleanFlex is a cordless vacuum cleaner which has a relative performance score of 115. If CleanFlex's perceived customer value is 35, calculate the price of CleanFlex? (40 points)