(including markdowns) are planned at $10,000. Expenses are planned at $30,000. Calculate the initial markup percentage. 17. Assume that a retailer plans sales of $250,000 with a planned prot of $15,000. Reductions (including markdowns) are planned at $25,000. Expenses are planned at $75,000. Cash discounts that the store plans to receive total $15,000. Calculate the initial markup percentage. 18. Assume that a retailer plans prot of 6%. Reductions (including markdowns) are planned at 15%. Expenses are planned at 32%. Calculate the initial markup percentage