Indigo Digital. 8 Facts About Peloton's Marketing Strategy You Need to Know. Feb. 2021. Available online: https://www.indigo9digital.com/blog/jpelotonmarketingstrategy?rq=peloton

1. What does Peloton do really well in terms of content management and branding their products?

2. how do they build an emotional connection with their audience?

3. What type of additional content would you recommend to Peloton if you were their Content Manager?

please include sources if you use one.