Individuals are more likely to connect with an organization, talk about it in a positive manner, and even refer open positions to friends if they are satisfied employees (Griffin, Phillips, & Gully, 2020). Why is this a consideration?

Griffin, R.W., Phillips, J.M., & Gully, S.M. (2020).Organizational behavior: managing people and organizations(13thed.). Boston, MA: Cengage. https://www.gcumedia.com/digital-resources/cengage/2020/organizational-behavior_managing-people-and-organizations_13e.php)