Question
Info. list is correct. Needing b-2 & a-2. Top executive officers of Preston Company, a merchandising firm, are preparing the next years budget. The controller
Info. list is correct. Needing b-2 & a-2. Top executive officers of Preston Company, a merchandising firm, are preparing the next years budget. The controller has provided everyone with the current years projected income statement. |
Current Year | |||
Sales revenue | $ | 3,200,000 | |
Cost of goods sold | 2,240,000 | ||
Gross profit | 960,000 | ||
Selling & admin. expenses | 380,000 | ||
Net income | $ | 580,000 | |
Cost of goods sold is usually 70 percent of sales revenue, and selling and administrative expenses are usually 10 percent of sales plus a fixed cost of $60,000. The president has announced that the companys goal is to increase net income by 15 percent. |
Required |
The following items are independent of each other. |
a-1. | Prepare a pro forma income statement. | |||||||||||||||||
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a-2. | What percentage increase in sales would enable the company to reach its goal? (Round your answer to 2 decimal places.) | ||
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b-2
Calculate the required reduction in selling & administrative expenses to achieve the budgeted net income.
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c-1. | The company decides to escalate its advertising campaign to boost consumer recognition, which will increase selling and administrative expenses to $460,000. With the increased advertising, the company expects sales revenue to increase by 15 percent. Assume that cost of goods sold remains a constant proportion of sales. Prepare a pro forma income statement. | |||||||||||||||||
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c-2. | Will the company be able to reach its goal? | ||||
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