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Information Systems offers tools for helping organizations apply technological metrics and analytical tools to their information repositories, allowing them to recognize opportunities for growth and
Information Systems offers tools for helping organizations apply technological metrics and analytical tools to their information repositories, allowing them to recognize opportunities for growth and new ways to improve operational efficiency.
a) Briefly explain strategic information management systems. (4marks)
b) Name and discuss FIVE (5) characteristics of your current organization strategic information management systems used for decision making. (4 marks)
c) Many banks collect information regarding the activities of competitors on an informal basis. This method is often haphazard and reactive, as the bank only learns about a competitor's activities 'after the event'. A structured approach to gaining Competitive Information aims to ensure that the organisation finds out and takes appropriate action 'before the event'.
Briefly explain the following:
i. What is Competitive Intelligence? (4 marks)
ii. Why must every bank take a proactive approach to competitive intelligence? (4 marks)
iii. Name and explain any TWO (2) approaches to gathering Competitive Intelligence. (4 marks)
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