Answered step by step
Verified Expert Solution
Question
1 Approved Answer
Insights: Fashion shows (New York, London), limited collection with brand and part of proceeds go to charity A Working Title: Runway Rockstars : The Launch
Insights: Fashion shows (New York, London), limited collection with brand and part of proceeds go to charity A Working Title: Runway Rockstars : The Launch Name: Runway Rockstars The company name "the client": Blockbuster Production House (BPH) Name and role of your proposed project sponsor: Name: Miranda Hart Position: Head of Movie Promotion team at BPH and sponsor of project BPH has an in-house promotion team that historically generates their own marketing content for traditional mediums like posters, social media posts and trailers. They outsourced us as this movie promotion would have events as a part of these promotion efforts. Miranda Hart the Head of Promotion is our sponsor as this project would fall under her jurisdiction and she has experience in this field. Miranda will be the authorized signatory on any project related documents moving forward. As project sponsor Miranda will also be our main point of contact for monthly reports regarding project progress and planning until completion. We will be working closely with her to ensure project scope and expectations are being met. Sponsor's location: 235 Broadway, New York City, 10013, United States Description of the client's business: Founded in 2011 by producer / director Mason Carpenter, BPH is a dynamic, multi-award winning media production company headquartered in New York City. BPH has the capabilities of an advertising agency, video production company, and post-production house. BPH engages in video and photo production, social media management, and media buying and is an all inclusive creative company. With over 500 million views to date on social media and youtube, BPH has collaborated with brands such as Flixnet, Tok Tok, New Spice, Arctic Goose, ONFOOT Running, Lexus Automotors, and many international beauty and fashion labels. BPH productions include: TV commercials, branded videos, fashion films, celebrity productions. Goal of the project: The goal of the film production firm is to use the idea of "Runway Rockstars" to both engage viewers and have a significant effect off-screen. Combining fashion, cinema, and philanthropy to create a multifaceted enterprise that appeals to a wide range of viewers presents a lucrative possibility. The concept presents a unique chance to immerse spectators in the splendor and excitement of the fashion world while also promoting the film's ideas and narrative by incorporating real-life fashion shows in well-known cities like New York and London. Furthermore, the project can increase revenue streams and brand recognition by working with brands to create limited-edition collections associated with the film. Furthermore, the project promotes goodwill among stakeholders and customers by aligning with society norms of giving back by designating a percentage of earnings to charity. Essentially, "Runway Rockstars" offers a vibrant stage for showcasing ability and inventiveness as well as for actually changing the world. Projected business benefit of the project: The film production firm will gain a lot from the completion of the "Runway Rockstars" project, which will act as a catalyst for both short- and long-term success. First off, the inclusion of actual fashion shows in significant international locations will improve the movie's marketing efforts by creating excitement and expectation among the intended audience. Box office success can be ultimately driven by this enhanced visibility, which can also result in more ticket sales and audience involvement. Second, working with companies to produce limited edition collections inspired by the film is a profitable way to make money, allowing the business to diversify its sources of income and maybe forge long-term relationships with high-end fashion houses. In addition, the project's philanthropic component not only promotes a favorable brand image but also helps with social responsibility initiatives, improving the company's reputation and draw
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started