Instructions After reading Chapter 10 and 11. Pick a company, research the various product line and product mix. Then analyze their offerings. Explain the idea of cannibalization, is it a concern for your company, explain? Is there a gap in their product mix? Discuss some of the target markets they are reaching with their various product. Are you surprised by all the different brands the company owns? Do you think there is a product line they should add and or harvest, why? To earn full credit your assignment should be presented professionally and be about 3 -4pgs, double spaced. Examples of companies would be Proctor and Gamble, Ford, Pepsi, Green Mountain Coffee, Nike, Burton, Nabisco, Harley Davidson, etc