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Instructions/Details Please ensure to include the components as described below. 1. Prospective Customer (5.0 points) Business name and/or representative/owner's name, address, and contact information. 2.

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Instructions/Details Please ensure to include the components as described below. 1. Prospective Customer (5.0 points) Business name and/or representative/owner's name, address, and contact information. 2. Introduction (5.0 points) It should pertain to your prospective customer's business, market share, and positioning. 3. Your product/business service you want to sell to your prospective customer (5.0 points) a. Description of your product/business service b. FAB - summary as presented and/or focused on your prospective customer's needs c. Market share and positioning - competitive advantage of your product, including pricing strategy, pricing tactics and financing options if applicable and/or appropriate. d. Distribution plan and accessibility to product. e. Post-sale and follow up process. 4. Unique Selling Proposition - Summary (5.0 points) Please ensure to include a "customer value proposition statement."

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