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Interpret the given Correlation Matrix Brand experience Brand engagement Brand attachment Brand loyalty Brand experience -- Brand engagement .62** -- Brand attachment .42** .15** --
Interpret the given Correlation Matrix
Brand experience Brand engagement Brand attachment Brand loyalty Brand experience -- Brand engagement .62** -- Brand attachment .42** .15** -- Brand loyalty .57** .25** .29** -- n = 200, ** p 0.01 (2 tailed) * p 0.05 (2 tailed)
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