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Introduction (10) 1.1 Give a background of the chosen organisation. This should include information such as: - a) Company description (constituents and services offered) and

Introduction (10) 1.1 Give a background of the chosen organisation. This should include information such as: - a) Company description (constituents and services offered) and brief history b) Leadership c) Parent company or subsidiary information d) Branches/locations e) Operational highlights number of employees, goals and accomplishments 1.2 Generally, strategic management process consists of at least eight logical steps. Critically evaluate how this process is conducted in your chosen organisation. Please note that you do not need to perform the actual analysis of the situation focus your answer on the handling of the process as a whole. (30) 1.3 Perform a detailed value chain analysis and resource based view of your chosen organisation. What are the strategic management implications? (40) 1.4 With reference to your chosen organisation, discuss the importance of continuously assessing the external environment. (10) 1.5 Consider what the literature says about the importance of a strategic leader. Briefly evaluate the leader of your chosen organisation based on this criterion. (10) Conclusion

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