is a page limit of $10$ pages in Word and $6$ worksheets in excel. $2.3.$ Assess Shop Thursdays' internal strengths and weaknesses. Assess the external environment that Shop Thursdays was operating in$.$ Outline the qualitative pros and cons of maintaining the Exchange Tower location or increasing the focus on Thursdays' online shop. $4.$ Calculate the unit contribution and contribution$-$margin ratio for the two types of orders made at Thursdays' Exchange Tower location and for the two types of orders made online. $5.$ Calculate the total ariaual fixed costs of operating the Exchange Tower store and the online store. If the Exchange Tower store were to close, how much funding could then be allocated toward influencer marketing for the $2020/21$ fiscal year? Calculate and analyze Thursdays' break$-$even for the influencer marketing strategy. $6.7.$ Calculate and analyze the projected profitability of the Exchange Tower store for the $2020/21$ fiscal period $3.$ Calculate and analyze the projected profitability of the online store if the Exchange Tower store were to close down for the $2020/21$ period. $9.$ As Piltz, what is your decision? Justify your choice using both qualitative and quantitative analyses.