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Is economic theory correct/incorrect in assuming that buyers/sellers make rational decisions. Please watch this Ted Talk (Links to an external site.) by Dan Gilbert, titled
Is economic theory correct/incorrect in assuming that buyers/sellers make rational decisions. Please watch this Ted Talk (Links to an external site.) by Dan Gilbert, titled "Why We Make Bad Decisions." What are the two primary reasons he gives for why we are not as good at making many basic decisions as at least some economists claim
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Managerial Accounting
Authors: Ray Garrison, Eric Noreen and Peter Brewer
14th edition
978-007811100, 78111005, 978-0078111006
