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It is budget time at XYZ Retail and you are responsible for creating the budget this year. The CEO has set two targets: 1. Sales

image text in transcribedimage text in transcribedimage text in transcribed It is budget time at XYZ Retail and you are responsible for creating the budget this year. The CEO has set two targets: 1. Sales for F2024 must be 37.5% more than F2023 (that is an increase of $93,750 ) or MORE. 2. The Gross Margin for the retail busingss needs to increase to 66%. Forecasted sales To hit the sale increase, the marketing department has provided the following options: Do nothing: Sales are likely to increase 5.2% if you do nothing. Option 1: Increase the advertising \& web marketing budget to $100,000. They forecast this will increase sales by 15% Option 2: Open a second location. This location can be opened by August 1, 2024 and will increase sales by 31.7%. The rent for the new store is $2,750 /month. The monthly increase in electricty is $108, insurance is $25, wages \& salaries $2,400. You will need to purchase some new equipemnt and fixtures, so depreciation will increase $328 per $79,250 month. To open by August 1, 2024, you need to take over the store and start paying rent on July 1,2024 . Finally, you will need an extra $45,000 in inventory. Option 3: Add a caf to the existing location. This will generate $38,000 in annual sales with a 71% gross margin. You will need to remodel the storeroom and that will cost $36,000 increasing your annual depreciation by $6,500. The salaries \& wages will increase $4,000 per month. The monthly increase in electricty is $48 and insurance is $45. This $38,000 will increase inventory by $1,200. Option 4: Expand the current location and add more selection. This will generate $45,000 in annual sales. You will need to remodel the storeroom and that will cost $27,000 increasing your annual depreciation by $5,400. The salaries $45,000 & wages will increase $2,000 per month. The monthly increase in electricty is $48 and insurance is $45. You will need to add an extra $20,000 in inventory. It is budget time at XYZ Retail and you are responsible for creating the budget this year. The CEO has set two targets: 1. Sales for F2024 must be 37.5% more than F2023 (that is an increase of $93,750 ) or MORE. 2. The Gross Margin for the retail busingss needs to increase to 66%. Forecasted sales To hit the sale increase, the marketing department has provided the following options: Do nothing: Sales are likely to increase 5.2% if you do nothing. Option 1: Increase the advertising \& web marketing budget to $100,000. They forecast this will increase sales by 15% Option 2: Open a second location. This location can be opened by August 1, 2024 and will increase sales by 31.7%. The rent for the new store is $2,750 /month. The monthly increase in electricty is $108, insurance is $25, wages \& salaries $2,400. You will need to purchase some new equipemnt and fixtures, so depreciation will increase $328 per $79,250 month. To open by August 1, 2024, you need to take over the store and start paying rent on July 1,2024 . Finally, you will need an extra $45,000 in inventory. Option 3: Add a caf to the existing location. This will generate $38,000 in annual sales with a 71% gross margin. You will need to remodel the storeroom and that will cost $36,000 increasing your annual depreciation by $6,500. The salaries \& wages will increase $4,000 per month. The monthly increase in electricty is $48 and insurance is $45. This $38,000 will increase inventory by $1,200. Option 4: Expand the current location and add more selection. This will generate $45,000 in annual sales. You will need to remodel the storeroom and that will cost $27,000 increasing your annual depreciation by $5,400. The salaries $45,000 & wages will increase $2,000 per month. The monthly increase in electricty is $48 and insurance is $45. You will need to add an extra $20,000 in inventory

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