"It is...necessary to ascertain the loss [the claimant] has in fact suffered by reason of the breach. ...For the object of damages is always to compensate [the claimant], not to punish the defendant."

Per Lord Lloyd inRuxley Electronics and Construction Ltd v Forsyth[1995] 3 W.L.R. 118.

Explain this statement by reference to decided cases.

you will need to explain in the context of the quotation the following:

The aim of contractual damages

The remoteness rule and how it might limit recoverable losses

Why and on what basis damages were awarded in Ruxley

When reliance loss might be awarded

The rule of mitigation of loss