Question
Items: The total number of items purchased? Net sales: The total amount ($) charged to the card Use the tabular and graphical methods to help
Items: The total number of items purchased? Net sales: The total amount ($) charged to the card
Use the tabular and graphical methods to help management develop a customer profile and to evaluate the promotional campaign. At a minimum, your report should include the following:
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Percent frequency distributions created in Excel using PivotTables for each of the key variables: number of items purchased, net sales, method of payment, gender, marital status, and age.
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A sorted bar chart showing the number of customer purchases attributable to the method of payment.
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A crosstabulation of type of customer (regular or promotional) versus net sales. Comment on any similarities or differences observed.
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A scatter chart with a trendline to explore the relationship between net sales and customer age.
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A chart to examine whether the relationship between net sales and age depends on the marital status of the customer.
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A clustered bar chart to examine the method of payment by customer type (regular or promotional). Comment on any differences you observe between the methods of payments used by the different types of customers.
Customer | Type of Customer | Items | Net Sales | Method of Payment | Gender | Marital Status | Age |
1 | Regular | 1 | 39.50 | Discover | Male | Married | 32 |
2 | Promotional | 1 | 102.40 | Proprietary Card | Female | Married | 36 |
3 | Regular | 1 | 22.50 | Proprietary Card | Female | Married | 32 |
4 | Promotional | 5 | 100.40 | Proprietary Card | Female | Married | 28 |
5 | Regular | 2 | 54.00 | MasterCard | Female | Married | 34 |
6 | Regular | 1 | 44.50 | MasterCard | Female | Married | 44 |
7 | Promotional | 2 | 78.00 | Proprietary Card | Female | Married | 30 |
8 | Regular | 1 | 22.50 | Visa | Female | Married | 40 |
9 | Promotional | 2 | 56.52 | Proprietary Card | Female | Married | 46 |
10 | Regular | 1 | 44.50 | Proprietary Card | Female | Married | 36 |
11 | Regular | 1 | 29.50 | Proprietary Card | Female | Married | 48 |
12 | Promotional | 1 | 31.60 | Proprietary Card | Female | Married | 40 |
13 | Promotional | 9 | 160.40 | Visa | Female | Married | 40 |
14 | Promotional | 2 | 64.50 | Visa | Female | Married | 46 |
15 | Regular | 1 | 49.50 | Visa | Male | Single | 24 |
16 | Promotional | 2 | 71.40 | Proprietary Card | Male | Single | 36 |
17 | Promotional | 3 | 94.00 | Proprietary Card | Female | Single | 22 |
18 | Regular | 3 | 54.50 | Discover | Female | Married | 40 |
19 | Promotional | 2 | 38.50 | MasterCard | Female | Married | 32 |
20 | Promotional | 6 | 44.80 | Proprietary Card | Female | Married | 56 |
21 | Promotional | 1 | 31.60 | Proprietary Card | Female | Single | 28 |
22 | Promotional | 4 | 70.82 | Proprietary Card | Female | Married | 38 |
23 | Promotional | 7 | 266.00 | American Express | Female | Married | 50 |
24 | Regular | 2 | 74.00 | Proprietary Card | Female | Married | 42 |
25 | Promotional | 2 | 39.50 | Visa | Male | Married | 48 |
26 | Promotional | 1 | 30.02 | Proprietary Card | Female | Married | 60 |
27 | Regular | 1 | 44.50 | Proprietary Card | Female | Married | 54 |
28 | Promotional | 5 | 192.80 | Proprietary Card | Female | Single | 42 |
29 | Promotional | 3 | 71.20 | Proprietary Card | Female | Married | 32 |
30 | Promotional | 1 | 18.00 | Proprietary Card | Female | Married | 70 |
31 | Promotional | 2 | 63.20 | MasterCard | Female | Married | 28 |
32 | Regular | 1 | 75.00 | Proprietary Card | Female | Married | 52 |
33 | Promotional | 3 | 63.20 | Proprietary Card | Female | Married | 44 |
34 | Regular | 1 | 40.00 | Proprietary Card | Female | Married | 34 |
35 | Promotional | 5 | 105.50 | MasterCard | Female | Married | 56 |
36 | Regular | 1 | 29.50 | MasterCard | Male | Single | 36 |
37 | Regular | 2 | 102.50 | Visa | Female | Single | 42 |
38 | Promotional | 6 | 117.50 | Proprietary Card | Female | Married | 50 |
39 | Promotional | 5 | 13.23 | Proprietary Card | Female | Married | 44 |
40 | Regular | 2 | 52.50 | Proprietary Card | Female | Married | 58 |
41 | Promotional | 13 | 198.80 | Proprietary Card | Female | Married | 42 |
42 | Promotional | 4 | 19.50 | Visa | Female | Married | 46 |
43 | Regular | 2 | 123.50 | Proprietary Card | Female | Married | 48 |
44 | Promotional | 1 | 62.40 | Proprietary Card | Female | Married | 54 |
45 | Promotional | 2 | 23.80 | Proprietary Card | Female | Married | 38 |
46 | Promotional | 2 | 39.60 | Proprietary Card | Female | Married | 60 |
47 | Regular | 1 | 25.00 | MasterCard | Female | Married | 46 |
48 | Promotional | 3 | 63.64 | Proprietary Card | Female | Married | 30 |
49 | Promotional | 1 | 14.82 | Proprietary Card | Female | Married | 32 |
50 | Promotional | 9 | 145.20 | MasterCard | Female | Married | 46 |
51 | Promotional | 6 | 176.62 | Proprietary Card | Female | Married | 38 |
52 | Promotional | 5 | 118.80 | Proprietary Card | Male | Married | 68 |
53 | Regular | 1 | 58.00 | Discover | Female | Single | 78 |
54 | Regular | 2 | 74.00 | Visa | Female | Single | 20 |
55 | Regular | 2 | 49.50 | MasterCard | Female | Married | 32 |
56 | Promotional | 3 | 141.60 | Proprietary Card | Female | Married | 38 |
57 | Promotional | 6 | 123.10 | Proprietary Card | Female | Married | 54 |
58 | Promotional | 2 | 80.40 | Proprietary Card | Female | Married | 48 |
59 | Promotional | 4 | 65.20 | MasterCard | Female | Married | 46 |
60 | Promotional | 4 | 113.00 | Proprietary Card | Female | Single | 50 |
61 | Promotional | 1 | 108.80 | Proprietary Card | Female | Married | 46 |
62 | Promotional | 3 | 59.91 | Proprietary Card | Female | Single | 30 |
63 | Promotional | 5 | 53.60 | Proprietary Card | Female | Married | 54 |
64 | Promotional | 1 | 31.60 | Proprietary Card | Female | Single | 42 |
65 | Promotional | 2 | 49.50 | Proprietary Card | Female | Married | 48 |
66 | Promotional | 1 | 39.60 | Proprietary Card | Female | Married | 62 |
67 | Promotional | 2 | 59.50 | Proprietary Card | Female | Married | 34 |
68 | Promotional | 5 | 146.80 | Proprietary Card | Female | Married | 28 |
69 | Promotional | 2 | 47.20 | Proprietary Card | Male | Married | 46 |
70 | Promotional | 8 | 95.05 | Proprietary Card | Female | Married | 54 |
71 | Promotional | 5 | 155.32 | Proprietary Card | Female | Married | 30 |
72 | Promotional | 4 | 58.00 | MasterCard | Female | Married | 32 |
73 | Regular | 1 | 69.00 | Proprietary Card | Female | Single | 22 |
74 | Promotional | 2 | 46.50 | Proprietary Card | Female | Married | 32 |
75 | Promotional | 2 | 45.22 | Proprietary Card | Female | Married | 74 |
76 | Promotional | 4 | 84.74 | Proprietary Card | Female | Married | 62 |
77 | Regular | 2 | 39.00 | Proprietary Card | Female | Married | 42 |
78 | Promotional | 4 | 111.14 | Proprietary Card | Female | Married | 28 |
79 | Promotional | 3 | 86.80 | Proprietary Card | Female | Married | 38 |
80 | Regular | 2 | 89.00 | Discover | Female | Married | 54 |
81 | Promotional | 2 | 78.00 | MasterCard | Female | Married | 68 |
82 | Promotional | 6 | 53.20 | Proprietary Card | Female | Single | 30 |
83 | Promotional | 4 | 58.50 | Visa | Female | Married | 36 |
84 | Promotional | 3 | 46.00 | Proprietary Card | Female | Married | 44 |
85 | Regular | 2 | 37.50 | Visa | Female | Married | 44 |
86 | Promotional | 1 | 20.80 | Proprietary Card | Female | Married | 62 |
87 | Regular | 6 | 144.00 | MasterCard | Female | Single | 48 |
88 | Regular | 4 | 107.00 | Proprietary Card | Female | Married | 36 |
89 | Promotional | 1 | 31.60 | Proprietary Card | Female | Single | 20 |
90 | Promotional | 6 | 57.60 | Proprietary Card | Female | Married | 42 |
91 | Promotional | 4 | 95.20 | Proprietary Card | Female | Married | 54 |
92 | Promotional | 1 | 22.42 | Proprietary Card | Female | Married | 54 |
93 | Regular | 5 | 159.75 | Proprietary Card | Female | Married | 72 |
94 | Promotional | 17 | 229.50 | Proprietary Card | Female | Married | 30 |
95 | Regular | 3 | 66.00 | American Express | Female | Married | 46 |
96 | Regular | 1 | 39.50 | MasterCard | Female | Married | 44 |
97 | Promotional | 9 | 253.00 | Proprietary Card | Female | Married | 30 |
98 | Promotional | 10 | 287.59 | Proprietary Card | Female | Married | 52 |
99 | Promotional | 2 | 47.60 | Proprietary Card | Female | Married | 30 |
100 | Promotional | 1 | 28.44 | Proprietary Card | Female | Married | 44 |
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