Question
Ivanhoe Toys management is considering eliminating product A, which has been showing a loss for several years. The companys annual income statement, is as follows:
Ivanhoe Toys management is considering eliminating product A, which has been showing a loss for several years. The companys annual income statement, is as follows:
A | B | C | Total | ||||||
---|---|---|---|---|---|---|---|---|---|
Sales | $2,204,000 | $1,405,000 | $1,803,100 | $5,412,100 | |||||
Variable expenses | 1,618,000 | 600,100 | 1,099,600 | 3,317,700 | |||||
Contribution margin | $586,000 | $804,900 | $703,500 | $2,094,400 | |||||
Advertising expense | $523,000 | $430,000 | $520,000 | $1,473,000 | |||||
Depreciation expense | 15,300 | 10,700 | 21,900 | 47,900 | |||||
Corporate expenses | 93,700 | 81,500 | 107,000 | 282,200 | |||||
Total fixed expenses | $632,000 | $522,200 | $648,900 | $1,803,100 | |||||
Operating income | $(46,000) | $282,700 | $54,600 | $291,300 |
(b)
What would be the effect on income if product A were dropped?
Net income would select an option increase/ decrease by $ enter a dollar amount . |
(c)
Management is considering making a new product using product As equipment. If the new products selling price per unit were $10, its variable costs were $5, and its advertising costs were the same as for product A, how many units of the new product would the company have to sell to make the switch from product A to the new product worthwhile?
Units | enter a number of units rounded to 0 decimal places |
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