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Janet s Ice Cream is the market leader in Florida for walkup ice cream parlors. The CEO is considering investing in new freezers for each

Janets Ice Cream is the market leader in Florida for walkup ice cream
parlors. The CEO is considering investing in new freezers for each of
its 120 locations. The freezers would cost $12,500 to purchase and an
additional $3,000 to install at each location.
All of these expenses are considered investment and would be
depreciated over five years straight-line to a zero-dollar salvage value.
Additionally, the freezers will require $1,000 of maintenance expense at
each of the locations.
Currently the business brings in $8.75 million of revenue across all of
its locations. Planning estimates the new freezes would increase
revenue by 10% per year.
Janets incurs a 30% tax rate and evaluates projects using a 9% discount
rate.
Evaluate FCF for the next five years and determine whether this is an
attractive investment from an NPV perspective.
Does your view on the project change if revenue only increased 5% per
year?

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