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Japanese investigators raided the head office of XX Dairy Products last week over allegations that the company was forcing its sales agents to buy more
Japanese investigators raided the head office of XX Dairy Products last week over allegations that the company was forcing its sales agents to buy more products than they needed. Ten sales agents of Wx Aled a eemphaint whth this prosecutors' office in Japan last month over the enforced sales order. The agents claimed that the leading dairy company also forced them to buy products close to their expiry date. XX Dairy Products used an sell their products to sales agents. promotional strategy to
personal selling
pubilic relations
push strategy
pull strategy
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