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Jimmy is applying for a corporate communications job at Fresh Munchables. The position is for a crisis communications specialist who handles challenging situations solving problems

Jimmy is applying for a corporate communications job at Fresh Munchables. The position is for a crisis communications specialist who handles challenging situations solving problems and mitigating concerns from stakeholders. He refers to himself as a "PR expert" or "PR unicorn" and uses the phrase "mastered everything" when referring to his experience in the field. Rita, who chose not to hire Jimmy, knows what about the field of corporate communications and public relations? There are no "unicorns" because of the depth and richness of the field. PR experts with experience in every aspect of the field are too expensive to hire. Crisis communication is not very important to an organization, so he is better served elsewhere. All of the above

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