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job satisfactionYou have been assigned to develop an annual integrated marketing communication plan for Foody.com.cy. Evaluate the communication needs of Foody.com.cy taking into consideration the

job satisfactionYou have been assigned to develop an annual integrated marketing communication plan for Foody.com.cy. Evaluate the communication needs of Foody.com.cy taking into consideration the characteristics of their offering, as well as their target audience, and develop an integrated communication plan that should include: 1. At least one SMART objective for each stage of the AIDA Model 2. At least one action per objective 3. At least one KPI per action 4. A schedule of the proposed actions to be performed 5. A budget that will be required for every action 6. Expected results for every action 7. Expected outcomes from the implementation of the plan

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