Question
John's Cool Bikes is a single product company that is about to start selling revolutionary new suspension system for mountain bikes. They expect to sell
John's Cool Bikes is a single product company that is about to start selling revolutionary new suspension system for mountain bikes. They expect to sell only this product. They estimate that it will take the competition about 2 years to catch up. As such they project that the initial profits will be $1,000,000 in the first year with 25% growth in the second year. After that, profits should decline at about 5%/yr in perpetuity as the competition brings their own products on line and new products are developed. The companys discount rate is 15%. If there are 100,000 shares outstanding and all earnings are paid out as dividends, what is the price per share?
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