just 2 and 3 please and thank you then

Please answer the following questions in your individual memo: 1. How has digital disruption transformed retail? Will this disruption continue? 2. adidas has done a lot to push its digital presence in terms of its digital marketing strategy. In which areas of the value chain has the company made changes? Have these change contributed to its overall competitiveness? (Does this make it a sustainable competitive advantage?) 3. What do you recommend for adidas to do in terms of their market strategy in a post-COVID world? Remember, to include at least 2 frameworks in your analysis. And avoid academic terms. Please answer the following questions in your individual memo: 1. How has digital disruption transformed retail? Will this disruption continue? 2. adidas has done a lot to push its digital presence in terms of its digital marketing strategy. In which areas of the value chain has the company made changes? Have these change contributed to its overall competitiveness? (Does this make it a sustainable competitive advantage?) 3. What do you recommend for adidas to do in terms of their market strategy in a post-COVID world? Remember, to include at least 2 frameworks in your analysis. And avoid academic terms