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Justify Joint Venture (as a form of FDI) as the entry strategy adopted by Arla to enter Brazilian market by applying the Ownership, Location, Internalization

Justify Joint Venture (as a form of FDI) as the entry strategy adopted by Arla to enter Brazilian market by applying the Ownership, Location, Internalization (OLI) framework. Discuss how this strategy fits into - or does not fit into - the OLI framework.

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