Khalil Mahmoud and his 4 brothers decided to open a Recycling factory which they called

Mahmoudco Recycling.

ii. Their idea was to place big containers downtown and in office to collect paper AND/OR glass

(in other words, you have 3 options: paper, glass, or BOTH). They had budgeted between

$50,000 and $75,000 for ANY NUMBER OF MACHINES (it means, they are limited by the

budget, and NOT LIMITED by the number of machines to buy).

iii. Their goal is to become the recycle king in the region (local area), and MAY open branches if

it is a success. Since Khalil was the older brother, he was made CEO of the company.

iv. Mahmoudco Recycling needs to commence business within 3-6 months. In order to fulfill

their dream, the company decided to get on it right away.

Go through the 8 steps for business as listed in the book (Principle of Marketing)

purchase, as it applies to this case. REFER TO THE BOOK FOR MORE DETAILS. Listing the steps

gets you a ZERO. You must explain each step as it applies to the case.

8 steps for business purchase

1- Problem recognition:

2- General need description:

3- Product specification & Value analysis:

4- Supplier search:

5- Proposal solicitation:

6- Supplier selection:

7- Order-routine specifications:

8- Performance review: