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KI care stray KIA Creati value thro the marketing miE The KIA Motors Corporation based in South Korea has 12 manufacturing and assembly plants and

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KI care stray KIA Creati value thro the marketing miE The KIA Motors Corporation based in South Korea has 12 manufacturing and assembly plants and subsidiaries in 16S countries around world. Globally the RyundaiKACraup is the now the fourth largest car company in the world. Ka Meters UK has mare than 15s dealerships ltaiso has plans ta grow the network support the increasing demand Kaisa relatively new entrant to the UK car market Hewever, has became mare weakeawn in recent years Kia dees not have the same level brand heritage in the UR asitdoeselsewhere in Kia aims to overcome through its massive ambition and plansfargrawth in the world. this Process of planning at the very top of an arganisation Senior managers determine the long term aims of the organization An aim for Kia is to become amajor playerintheUKcar market. A process af research through which customer needs are identined then salia splamning A business then has to establish processes that enable it to satisfy these needs Kia wants ta bring a fresh fun and dynamic approach tosee UKcar market Itsmarketingstrateg supparts its objectives with a focus on increasing brand awareness It aims to emphasize the great design and quality of Ria's products. while stil offering eempetitive pricesRa per age marketing mix comprises of the 4Ps and is a ukeful way of summanta ng the marketing strategy of an organization. Every organization wa have a unaque marketing ma rganlaatians need to create aanique mas at .the right product -sold at the right price-in the riEtt place. .asing the mes: aable For example, the marketing masar Kiais based around. -product-good desian and quality alongside a level of custam er vernce. Ka unique selling point is its 7-year warranty competitive price prov an aavantage over campetters -place with 156 dealerships there a large ana espanding namber ot outiets -promotion this inc aces new sponsorship in cricket ane long-term Tart er ips MacBook Air KI care stray KIA Creati value thro the marketing miE The KIA Motors Corporation based in South Korea has 12 manufacturing and assembly plants and subsidiaries in 16S countries around world. Globally the RyundaiKACraup is the now the fourth largest car company in the world. Ka Meters UK has mare than 15s dealerships ltaiso has plans ta grow the network support the increasing demand Kaisa relatively new entrant to the UK car market Hewever, has became mare weakeawn in recent years Kia dees not have the same level brand heritage in the UR asitdoeselsewhere in Kia aims to overcome through its massive ambition and plansfargrawth in the world. this Process of planning at the very top of an arganisation Senior managers determine the long term aims of the organization An aim for Kia is to become amajor playerintheUKcar market. A process af research through which customer needs are identined then salia splamning A business then has to establish processes that enable it to satisfy these needs Kia wants ta bring a fresh fun and dynamic approach tosee UKcar market Itsmarketingstrateg supparts its objectives with a focus on increasing brand awareness It aims to emphasize the great design and quality of Ria's products. while stil offering eempetitive pricesRa per age marketing mix comprises of the 4Ps and is a ukeful way of summanta ng the marketing strategy of an organization. Every organization wa have a unaque marketing ma rganlaatians need to create aanique mas at .the right product -sold at the right price-in the riEtt place. .asing the mes: aable For example, the marketing masar Kiais based around. -product-good desian and quality alongside a level of custam er vernce. Ka unique selling point is its 7-year warranty competitive price prov an aavantage over campetters -place with 156 dealerships there a large ana espanding namber ot outiets -promotion this inc aces new sponsorship in cricket ane long-term Tart er ips MacBook Air

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