Question
Kid Specs is a new brand of eyeglasses designed for children under the age of 12. It comes in a variety of fashionable materials and
Kid Specs is a new brand of eyeglasses designed for children under the age of 12. It comes in a variety of fashionable materials and styles. As the brand manager, you don't have a large advertising budget, but you've heard that sponsorship can be a very cost-effective tool for gaining awareness and brand loyalty. Develop and describe two sponsorship ideas that could benefit Kid Specs.Since this is a new brand, think about what you can really afford.I'll be looking for how that factors into your strategy.Be sure to understand what a sponsorship is.
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