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kilgors simulation FIRST DECISION TO MAKE High-quality low price, prices 2 x cheaper compared to the competitors. PROBLEM 1 OPTIONS TO SELECT OPTION CHOSEN 1)
kilgors simulation
- FIRST DECISION TO MAKE
High-quality low price, prices 2 x cheaper compared to the competitors.
PROBLEM 1
| OPTIONS TO SELECT | OPTION CHOSEN | |
| 1) | Increase discounts on our affected labels to all retailers to match the competition - effectively, lower our margins. | |
| 2) | Approach the supermarket to produce the generic label ourselves - provided they agree to offer our branded products in higher quantities. | |
| 3) | Offer an exclusive product to our other large customers - within our existing brands. | |
| 4) | Do nothing. Wait and see what happens! |
4. Did your recommendation produce the expected results (discuss the impact of your recommendations on the metrics on your scorecard)?
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Statistics Informed Decisions Using Data
Authors: Michael Sullivan III
5th Edition
9780134133539
