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Knutsford Online Lectures Week 7 & 8 Topic: Organizing for advertising and promotion: the role of Ad agencies and other marketing communication organizations Assignment: 1.

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Knutsford Online Lectures Week 7 & 8 Topic: Organizing for advertising and promotion: the role of Ad agencies and other marketing communication organizations Assignment: 1. Discuss the responsibilities of an advertising or marketing communication manager in a company that uses a centralized organizational system versus a company using a decentralized

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