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La publicidad direccionable consiste en anuncios enviados a personas especficas o audiencias pequeas en lugar de grupos de consumidores. A diferencia de los mensajes promocionales

La publicidad direccionable consiste en anuncios enviados a personas especficas o audiencias pequeas en lugar de grupos de consumidores. A diferencia de los mensajes promocionales transmitidos, cules de las siguientes caractersticas tienen los anuncios dirigidos?

Seleccione uno:

a. respuesta medible

b. interactivo

C. todo lo anterior

d. personalizado

mi. Ninguna de las anteriores

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