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Lab 1 - 2 Data Analytics Questions in Managerial Accounting Case Summary: Each day as you work in your company s credit department, you must

Lab 1-2 Data Analytics Questions in
Managerial Accounting
Case Summary: Each day as you work in your companys credit department, you
must evaluate the credit worthiness of new and existing customers. As you observe the
credit application process, you wonder if there might be an opportunity to look at data
from consumer lending to see if you can help improve your companys process. You
are asked to evaluate LendingClub, a U.S.-based, peer-to-peer lending company,
headquartered in San Francisco, California. LendingClub facilitates both borrowing
and lending by providing a platform for unsecured personal loans between $1,000 and
$35,000. The loan period is for either 3 or 5 years. You should begin by identifying
appropriate questions and developing a hypothesis for each question. Then, using
publicly available data, you should identify data fields and values that could help
answer your questions.
Lab 1-2 Part 1 Identify the Questions
Your company currently collects information about your customers when they apply for credit
and evaluates the credit limit and utilization, or how much credit is currently being used, to
determine whether a new customer should be extended credit. You think there might be a way
to provide better input for that credit decision.
When you evaluate the criteria LendingClub lenders use to evaluate loan applications, you
notice that the company uses credit application data to assign a risk score to all loan applicants.
This risk score is used to help lenders determine (1) whether a loan is likely to be repaid and (2)
what interest rate approved loans will receive. The risk score is calculated using a number of
inputs, such as employment and payment history. You have been asked to consider if there may
be better inputs to evaluate this given that the number of written-off accounts has increased in
the past 2 years. Using available data, you would like to propose a model that would help create
a risk score that you could apply to your own companys customers.
Lab 1-2 Part 1 Analysis Questions (LO 1-3,1-4)
AQ1. Use what you know about loan risk (or search the web if you need a refresher) to
identify three different questions that might influence risk. For example, if you suspect
risky customers live in a certain location, your question might be Where do the
customers with highest risk live?
AQ2. For each question you identified in AQ1, generate a hypothetical answer to each
question to help you identify what your expected output would be. You may use some
insight or intuition or search the Internet for ideas on how to inform your hypothesis.
For example: Hypothesis: High-risk customers likely live in coastal towns.
AQ3. Finally, identify the data that you would need to answer each of your questions. For
example, to determine customer location, you might need the city, state, and zip code.
Additionally, if you hypothesize a specific region, youd need to know which cities,
states, and/or zip codes belong to that region.
Lab 1-2 Part 2 Master the Data
Now that you have an idea of what questions would help influence your risk model and the types
of data that you need to collect, it is time to evaluate the specific data
that LendingClub collects using a listing of data attributes that it collects in Table 1-2A. Look
through the list of attributes and review the description of each, thinking about how these might
influence a risk score.

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