Question
Laraib Distributions have been accused of discriminating against its small-order customers (25 to 50 cases) in southern territory when compared with same class of customers
Laraib Distributions have been accused of discriminating against its small-order customers (25 to 50 cases) in southern territory when compared with same class of customers in other territory. The company has classified its marketing costs by territories. It now plans to allocate the territorial costs to different categories of customers within each territory.
Tabulation of the average distribution costs per year in southern territory shows:
Advertising;
Direct to customersRs.36,000
Radio and newspapers90,000
Sales salaries360,000
Sales commission480,000
Delivery288,000
Sales travel cost108,000
Collection cost84,000
Rs.1446,000
The sales department has furnished the following data to assist prorating costs in southern territory between small, medium and large order customers.
Small order customers
Medium order customers
Large order customers
Net sales (Rs.)
Number of sales order taken
Number of cases of product sold
Relative shipping cost (per order) (Rs.)
Number of customers
Relative number of kilometers
Travelled (per day per salespersons)
Number of salespersons
1500,000
2,500
1,000,000
10
1,500
4
13
2,220,000
2,000
1,500,000
20
1,500
10
6
3,500,000
1,500
2,500,000
30
2,000
16
5
In the collection department, the bookkeeping cost per order handled is about one rupee. Each customer is mailed a statement at month end. The customers make single month remittances on account.
All salespersons are paid the same salary and each salesperson works with a single class of customer.
Required:
Prepare a statement showing allocation of the distribution costs of southern territory to the three classes of customers. Indicate the base or bases on which each allocation is made. (Round off all computations suitably).
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