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Laser Impressions, Inc., manufactures color laser printers. Model 320 presently sells for $175 and has a total product cost of $140, as follows: Direct materials
Laser Impressions, Inc., manufactures color laser printers. Model 320 presently sells for $175 and has a total product cost of $140, as follows: Direct materials Direct labor Factory overhead Total t is estimated that the competitive selling price for color laser printers of this type will drop to $170 next year. Laser Impressions has established a target cost to maintain its historical markup percentage on product cost. Engineers have provided the following cost-reduction ideas: $100 30 10 $140 1. Purchase a plastic printer cover with snap-on assembly, rather than with screws. This will reduce the amount of direct labor by 9 minutes per unit. 2. Add an inspection step that will add six minutes per unit of direct labor but reduce the materials cost by $4 per unit. 3. Decrease the cycle time of the injection molding machine from four minutes to three minutes per part. Thirty percent of the direct labor and 45% of the factory overhead are related to running injection molding machin The direct labor rate is $13 per hour. a. Determine the target cost for Model 120 assuming that the historical markup on product cost and selling price are maintained. Round your final answer to two decimal places. b. Determine the required cost reduction. Enter as a positive number. Round your final answer to two decimal places. c. Evaluate the three engineering improvements together to determine if the required cost reduction (drift) can be achieved. Enter all amounts as positive numbers. Do not round interim calculations but round your final ans to two decimal places. 1. Direct labor reduction 2. Additional inspection 3. Injection molding productivity improvement
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