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Lay's is planning on launching a new brand of potato chips in Canada. But first, Lay's would like administer a survey to learn about the

Lay's is planning on launching a new brand of potato chips in Canada. But first, Lay's would like administer a survey to learn about the snacking habits of two specific groups: Young Millennials and Baby BOners. Write the 5 step sampling process for this study. Make sure you identify which sampling technique should be used to ensure that the number of Young Millennials and Baby Boomers being surveyed accurately represents the Canadian population and why it is the appropriate sampling technique.

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