Leah Wells, a yoga instructor, started a company that sells athletic yoga clothing. You are Leahs marketing manager. (Do not round intermediate calculations and round your final answers to 2 decimal places.) a. After assessing the competitors, you determine that Leah needs to price her products with a markup percentage of 60%. The cost of her tank tops is $46 and her pullovers is $56. Determine the selling price for each of Leahs clothing items.

Selling Price

Tank top

Pull over b. Leah is ready to launch her yoga pants. You have determined that she should set her price 30% below her competitors price of $126. Leahs cost to produce yoga pants is $53 per unit. Determine the markup percentage on Leahs yoga pants.

Mark up Percentage

Yoga Pant c. Calculate the gross profit margin for tank tops, pullovers, and yoga pants. Gross profit margin

Tank top

Pullovers

Yoga pant

d. After a year, you determine that Leah should set a standard target margin percentage of 45% on all products. Determine the new prices for tank tops, pullovers, and yoga pants.

Selling Price

Tank top

Pullover

Yoga Pant