Question
Let's say, for the sake of argument, that the halftime lap dance was intended because it looked little different from what cheerleaders choreograph anyway. What
Let's say, for the sake of argument, that the halftime lap dance was intended because it looked little different from what
cheerleaders choreograph anyway. What role did the cheerleaders and mascot play in the communication process?
senders
encoders
message channel
decoders
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Integrated Marketing Communications Strategic Planning Perspectives
Authors: Keith J. Tuckwell
4th edition
133157873, 978-0133157871
