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Lewis University has a Flyers Apparel Store that sells Flyer's t-shirts, sweatshirts, hoodies, jerseys, hats, and long-sleeve shirts. The manager of this store asked the
Lewis University has a Flyers Apparel Store that sells Flyer's t-shirts, sweatshirts, hoodies, jerseys, hats, and long-sleeve shirts. The manager of this store asked the Dean of the College of Business to help him with demand forecasting for next year. The Dean of the College of Business hired some business analytics students to do this analysis for Flyers Apparel manager. The quarterly demand for the Flyers Apparel Store is presented in the table below. Year Quarter Period, t 1 1 1 1 2 2 1 2 3 4 1. 2 1 2 3 4 5 6 Demand, D. De-seasonalized Demand D, Seasonal Factor 100 150 200 250 120 170 In your first step of analysis, please 1- Calculate the estimated level and trend, de-seasonalized demand for P-4, t=4. 2- Suppose the seasonal factor of t=1,2,3,4,5,9 is 0.45, 0.65, 0.75, 0.85, 0.95 and 1 respectively. Please calculate the seasonal factor of the first quarter (assume r-3). 3- Suppose the Level, L= 100, and the trend, T= 20, then please calculate the forecast for year 1 and suppose the model is static. Question 2 (15 points)
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