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Licensing refers to Multiple Choice offering the right to a trademark, patent, trade secret, or similarly valued items of intellectual property in return for a
Licensing refers to
Multiple Choice
offering the right to a trademark, patent, trade secret, or similarly valued items of intellectual property in return for a royalty or fee.
contracting with a foreign firm to manufacture products according to certain specifications.
a foreign country and a local firm investing together to create a local business.
having a company handle its own exports directly without intermediaries.
exporting through an intermediary, which often has the knowledge and means to succeed in selling a firm's product abroad.
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