Local Brand Versus Global Brand

The effects of brand affinity on name-brand relationships and customers' affinity for brands are studied here. Even if the research and study try to assess why there are so many brands that provide various advantages for the environment and why the brand is distinct in products and design, it will be hard for the public to know. This is what it would be like if you knew that customers desired personalized and enhanced branding, though. Among other things, the text's various characteristics include: customers may choose to interact with different brands each day. Many global and national brands compete in the world market. These decisions were discovered as a result of direct competition. Some research shows that primary drivers for local brand preference include a person's belief in local symbolism and community support. For the current study, customers prefer global or local brands.

1- when I put the objectives, How do I know that the objective is doing well for this study?

2- For Sample Collection If I doing a survey ( questionnaire), how I know that given a positive for the local brand?

3- What is the Hypothesis test suitable for this study?

4- How I know the result is positive or negative with explain?

5- can you writting a positive conclusion for a local brand?