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Look for an organizational example of the following fundamental approaches to identifying business opportunities for analytics application. The example must be of a company that
Look for an organizational example of the following fundamental approaches to identifying business opportunities for analytics application. The example must be of a company that uses the approach as a business practice, such as Apple, which uses the Outside-In Approach. Discuss how the strategy will be implemented. Do the same for the other approach.
1. Outside-In Approach (10 marks) 2. Inside-Out Approach (10 marks)
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