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Lou Barlow, a divisional manager for Sage Company, has an opportunity to manufacture and sell one of two new products for a five-year period. His

Lou Barlow, a divisional manager for Sage Company, has an opportunity to manufacture and sell one of two new products for a five-year period. His annual pay raises are determined by his divisions return on investment (ROI), which has exceeded 22% each of the last three years. He has computed the cost and revenue estimates for each product as follows:

Product A

Product B

Initial investment:

Cost of equipment (zero salvage value)

$

370,000

$

570,000

Annual revenues and costs:

Sales revenues

$

400,000

$

480,000

Variable expenses

$

182,000

$

214,000

Depreciation expense

$

74,000

$

114,000

Fixed out-of-pocket operating costs

$

88,000

$

68,000

The companys discount rate is 20%.

1.

Calculate the payback period for each product. (Round your answers to 2 decimal places.)

Product A

Product B

Payback period

years

years

sheet is drawn here

2.

Calculate the net present value for each product. (Use the appropriate table to determine the discount factor(s).)

Product A

Product B

Net present value

sheet is drawn here

3.

Calculate the project profitability index for each product. (Use the appropriate table to determine the discount factor(s). Round your answers to 2 decimal places.)

Product A

Product B

Project profitability index

sheet is drawn here

4.

Calculate the simple rate of return for each product. (Round percentage answer to 1 decimal place. i.e. 0.1234 should be considered as 12.3% and use the appropriate table to determine the discount factor(s).)

Product A

Product B

Simple rate of return

%

%

sheet is drawn here

5a.

For each measure, identify whether Product A or Product B is preferred.

Net Present Value

Profitability Index

Payback Period

sheet is drawn here

5b.

Based on the simple rate of return, Lou Barlow would likely:

Accept Product A

Accept Product B

Reject both products

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